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Honors

Awards

  • 2023: College of Business teaching award, University College Dublin

  • 2022: Dean's list of outstanding teachers, University College Dublin

  • 2014: Scholarship for teaching assistantship, Seoul National University ($3,000)

  • 2013: Scholarship for academic excellence, Sungkyunkwan University ($4,000)

  • 2013: Selected student for Inquiry into Global Issues (IGI) program, Seoul City Government ($3,000)

Grants

  • 2025: "News Perception" (€3,387)

    • Research Funding Scheme, University College Dublin College of Business​

  • 2024: "Effects of Temperature on Prevention vs. Promotion Oriented Donations" (€2,500)

    • Competition & merit-based grant, NEOMA Business School

  • 2024: "The Salience of Cryptocurrency and Its Implications on Consumer Decision Making" (€2,500)

    • Competition & merit-based grant, NEOMA Business School

  • 2023: College of Business teaching award, University College Dublin (€3,500)

  • 2019: Research travel grant, Hong Kong University of Science and Technology ($1,500)

  • 2015: National research grant, Korea Student Aid Foundation ($6,000)

Service

  • 2024: Reviewer, Australian & New Zealand Marketing Academy Conference (ANZMAC) 2024 

  • 2024: Trainee Reviewer, International Journal of Research in Marketing (IJRM)

  • 2023-present: Trainee Reviewer, Journal of Consumer Research (JCR)

  • 2023-present: Coordinator, Masters' Research Opportunity Program (MROP) on behalf of behavioral research group in Marketing Subject Area

  • 2023-present: Co-Director and Lab-Manager, UCD Behavioral Research Lab

  • 2023-present: Member, College of Business Health and Safety Committee

  • 2020-2021: Co-Organizer, HKUST Marketing Roundtable Sessions

  • 2020: Panelist, "Voices of Generations: 4th annual Seoul Symposium on Aging and Low Fertility" hosted by United Nations Population Fund (UNPF) and Statistics Korea

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